Lori Stacy

Stop sacrificing your personal life in the name of achieving career success. When you're a leader, the weight of responsibility often feels like it's on your shoulders. Many don't understand that leadership can be one of the most stressful jobs in world, and it can be really tough balancing your personal life with your professional one.

You'll discover a helpful work-life balance strategy that every leader can use in my interview with Lori Stacy, CEO of Trader Interactive, a Goldman Sachs and Eurazeo portfolio company.

She joined Trader Interactive early in her career and quickly rose through the ranks from Sales Manager to National Sales Trainer, General Manager, Director, President, and finally CEO. They are the leading provider of digital marketing & online advertising for the lifestyle vehicles & commercial equipment industry.

Collectively, they reach over 7 million monthly unique visitors through their online marketplaces, power thousands of dealer websites, and offer unique tools to assist dealers in more effectively running their businesses and serving their customers.

Some of their brands include CycleTrader.com, RVTrader.com, RV Web Services, Commercial Web Services, CommercialTruckTrader.com, and EquipmentTrader.com.

Lori also served as a senior leader at Dominion Enterprises where she successfully transitioned from a print-based business to a fully digital company.

During Lori's tenure as Trader Interactive's CEO, she has prioritized diversity and inclusion in hiring, as evidenced by the diverse leadership team at Trader Interactive.

Lori's LinkedIn profile

Trader Interactive's website 


Advice for leaders who are striving to balance a demanding work schedule with their personal goals.

An essential success strategy for under-represented leaders.

A vital insight for achieving work-life balance and conquering Mom/Dad guilt.

A hack for being more present with your kids after work.

The three traits that she’d instill in every employee: Internal drive, curiosity, and work ethic.

Using 140% to measure employee turnover cost.

The unexpected moment that accelerated Lori's career.


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